Marketing

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97 Questions

All Questions

1 answers
393 views
What is a marketing calendar?

Understand what a marketing calendar is, a tool used to plan and organize marketing activities, campaigns, and promotions throughout the year.

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Emily 499890726
20 May 2023 06:30:38
asked 20 May 2023
1 answers
478 views
What is brand storytelling?

Learn about brand storytelling, the art of creating compelling narratives around a brand to engage audiences and communicate its values and mission.

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Ziad
20 May 2023 04:00:28
asked 20 May 2023
1 answers
473 views
What is inventory management?

Understand inventory management, the process of overseeing and controlling stock levels, orders, and storage to ensure smooth business operations.

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Aditi
20 May 2023 09:00:29
asked 20 May 2023
1 answers
657 views
What is affiliate marketing?

Discover affiliate marketing, a performance-based strategy where businesses reward affiliates for driving traffic or sales through their promotional efforts.

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Clarisse
20 May 2023 08:00:29
asked 20 May 2023
1 answers
456 views
What is customer acquisition?

Understand customer acquisition, the process of gaining new customers through various strategies and techniques to grow a business.

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Noah
20 May 2023 05:30:37
asked 20 May 2023
1 answers
446 views
What is cost-plus pricing?

Understand cost-plus pricing, a pricing strategy where a product's price is set by adding a markup to the cost of production, ensuring a profit margin.

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Joshua 240696316
20 May 2023 12:00:30
asked 20 May 2023
1 answers
294 views
What is brand loyalty?

Understand brand loyalty, a consumer's commitment to repeatedly purchasing or supporting a particular brand due to positive experiences and trust.

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Lily 1729474938
19 May 2023 01:00:31
asked 19 May 2023
1 answers
261 views
What is franchising?

Understand franchising, a business model where a company licenses its brand and operational model to franchisees in exchange for fees and royalties.

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Cameron
19 May 2023 08:30:37
asked 19 May 2023
1 answers
286 views
What is brand awareness?

Discover what brand awareness is, a measure of how well consumers recognize and recall a brand, crucial for establishing market presence and driving customer loyalty.

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Justin 1727647951
19 May 2023 07:30:38
asked 19 May 2023
1 answers
278 views
What is experiential marketing?

Understand experiential marketing, a strategy that engages consumers through interactive and immersive experiences to create memorable brand connections.

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Fabien
19 May 2023 06:00:29
asked 19 May 2023
1 answers
229 views
What is demographic segmentation?

Understand demographic segmentation, a marketing strategy that divides a market based on demographic factors such as age, gender, income, and education to target specific customer groups.

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Ada
18 May 2023 08:00:31
asked 18 May 2023
1 answers
235 views
What is product life cycle (PLC)?

Learn about the product life cycle (PLC), the stages a product goes through from introduction to decline, used to guide marketing strategies and manage product development.

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Lily 547899483
18 May 2023 03:00:30
asked 18 May 2023
1 answers
235 views
What is dynamic pricing?

Learn about dynamic pricing, a pricing strategy where prices are adjusted in real-time based on demand, supply, and market conditions to maximize revenue and competitiveness.

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Divya 1564702679
18 May 2023 09:30:38
asked 18 May 2023
1 answers
243 views
What is customer acquisition cost (CAC)?

Learn about customer acquisition cost (CAC), a key metric that measures the expense associated with gaining a new customer, crucial for evaluating marketing and sales efficiency.

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Henri
18 May 2023 03:30:40
asked 18 May 2023
1 answers
259 views
What is market research?

Explore market research, the process of gathering, analyzing, and interpreting data about a market, product, or service to inform business decisions and strategies.

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Gaurav
17 May 2023 07:00:33
asked 17 May 2023
1 answers
244 views
What is public relations?

Discover public relations (PR), the practice of managing and influencing a company's or individual's public image and relationships with the media and stakeholders.

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Marthe
17 May 2023 06:30:37
asked 17 May 2023
1 answers
230 views
What is a buyer persona?

Learn about a buyer persona, a detailed representation of an ideal customer based on market research and data, used to guide marketing strategies and product development.

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Fabienne 1579938684
17 May 2023 06:00:32
asked 17 May 2023
1 answers
229 views
What is guerrilla marketing?

Explore guerrilla marketing, an unconventional and creative marketing strategy designed to achieve maximum exposure and impact with minimal resources.

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Alexis
17 May 2023 05:00:31
asked 17 May 2023
1 answers
228 views
What is a product launch?

Learn about a product launch, the process of introducing a new product to the market, including marketing strategies, promotional activities, and release planning.

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Desiree
17 May 2023 02:00:32
asked 17 May 2023
1 answers
268 views
What is brand equity?

Understand brand equity, the value a brand adds to a product or service, based on consumer perceptions, loyalty, and recognition.

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Franca
17 May 2023 06:30:38
asked 17 May 2023
1 answers
258 views
What is brand authenticity?

Explore brand authenticity, the quality of being genuine and true to a brand’s values and promises, which builds trust and credibility with consumers.

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Domenico
17 May 2023 04:30:37
asked 17 May 2023
1 answers
247 views
What is brand association?

Learn about brand association, the connection consumers make between a brand and specific attributes, emotions, or experiences that influence their perceptions and purchasing decisions.

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Caroline
16 May 2023 02:30:38
asked 16 May 2023
1 answers
243 views
What is a value proposition?

Learn about a value proposition, a statement that outlines the unique benefits and value a product or service offers to customers.

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Cheng Wei
16 May 2023 10:00:31
asked 16 May 2023
1 answers
316 views
What is a brand personality?

Understand what a brand personality is, the set of human traits attributed to a brand that influences how it is perceived and engages with consumers.

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Scarlett
16 May 2023 07:00:27
asked 16 May 2023
1 answers
245 views
What is indirect distribution?

Learn about indirect distribution, a method of delivering products to consumers through intermediaries such as wholesalers and retailers.

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Yahya
16 May 2023 06:30:37
asked 16 May 2023
1 answers
243 views
What is market positioning?

Explore market positioning, a strategy used to establish a brand's unique place in the market relative to competitors and customer perceptions.

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Nupur
15 May 2023 04:30:38
asked 15 May 2023
1 answers
265 views
What is a SWOT analysis?

Learn about SWOT analysis, a strategic planning tool used to evaluate a company's strengths, weaknesses, opportunities, and threats.

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Bandar
14 May 2023 08:00:28
asked 14 May 2023
1 answers
265 views
What is product differentiation?

Learn about product differentiation, a marketing strategy used to distinguish a product from competitors by highlighting unique features and benefits.

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Elena 207932594
14 May 2023 03:30:38
asked 14 May 2023
1 answers
256 views
What is penetration pricing?

Explore penetration pricing, a strategy where a company sets a low price for a new product to attract customers and gain market share quickly.

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Cara
14 May 2023 02:30:39
asked 14 May 2023
1 answers
304 views
What is brand positioning?

Explore brand positioning, the strategic process of establishing a brand's unique value and place in the market to differentiate it from competitors.

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Nawal
14 May 2023 09:30:39
asked 14 May 2023
1 answers
294 views
What is a brand ambassador?

Understand what a brand ambassador is, an individual who promotes and represents a brand, enhancing its image and fostering customer loyalty.

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Katie
13 May 2023 11:30:37
asked 13 May 2023
1 answers
313 views
What is point of sale (POS)?

Learn about point of sale (POS) systems, the technology used by businesses to complete transactions, manage inventory, and track sales data.

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Camilla
13 May 2023 10:30:36
asked 13 May 2023
1 answers
313 views
What is return on investment (ROI)?

Discover what return on investment (ROI) is, a financial metric used to evaluate the profitability and efficiency of an investment relative to its cost.

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Lincoln
13 May 2023 02:30:37
asked 13 May 2023
1 answers
308 views
What is a marketing plan?

Explore what a marketing plan is, a comprehensive strategy outlining the goals, tactics, and resources needed to promote and sell products or services.

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Ava
13 May 2023 09:30:37
asked 13 May 2023
1 answers
295 views
What is a target market?

Discover what a target market is, a specific group of consumers identified as the most likely buyers of a product or service, essential for effective marketing strategies.

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Carmen 614528545
13 May 2023 06:00:31
asked 13 May 2023
1 answers
291 views
What is a line extension?

Discover what a line extension is, a marketing strategy where a company introduces new products under an existing brand name to reach a broader market.

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Akira
13 May 2023 03:30:40
asked 13 May 2023
1 answers
324 views
What is advertising?

Learn about advertising, the practice of promoting products or services through various media to attract and engage potential customers.

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Maia
13 May 2023 12:30:37
asked 13 May 2023
2 answers
276 views
What is a market share?

Understand what market share is, a measure of a company's sales or revenue as a percentage of the total market, indicating its competitive position.

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Christopher
12 May 2023 06:30:39
asked 12 May 2023
1 answers
303 views
What is a marketing funnel?

Learn about a marketing funnel, a model that describes the customer journey from awareness to purchase, helping businesses optimize their marketing strategies and sales processes.

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Colette
12 May 2023 10:00:33
asked 12 May 2023
1 answers
355 views
What is marketing analytics?

Explore marketing analytics, the use of data and analytical tools to measure, manage, and optimize marketing performance and strategies.

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Carmen 1367336876
12 May 2023 03:00:31
asked 12 May 2023
1 answers
283 views
What is a unique selling proposition (USP)?

Learn about a unique selling proposition (USP), a distinct feature or benefit of a product or service that sets it apart from competitors and attracts customers.

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Kaleb
11 May 2023 08:30:40
asked 11 May 2023
1 answers
344 views
What is customer satisfaction?

Understand customer satisfaction, the measure of how products or services meet or exceed customer expectations, crucial for business success and loyalty.

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Osama
11 May 2023 04:00:31
asked 11 May 2023
1 answers
294 views
What is a marketing mix?

Explore the marketing mix, a set of strategic tools and tactics used to promote and sell products or services, typically involving product, price, place, and promotion.

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Brian
10 May 2023 04:30:39
asked 10 May 2023
1 answers
328 views
What is Net Promoter Score (NPS)?

Understand Net Promoter Score (NPS), a metric used to gauge customer loyalty and satisfaction by measuring the likelihood of customers recommending a business or product.

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Hans
10 May 2023 09:00:32
asked 10 May 2023
1 answers
322 views
What is brand reputation?

Learn about brand reputation, the perception and value of a brand based on customer experiences, public opinion, and overall trustworthiness.

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Aminah
10 May 2023 08:30:41
asked 10 May 2023
1 answers
287 views
What is a marketing objective?

Understand what a marketing objective is, a specific, measurable goal set to guide marketing efforts and achieve desired business outcomes.

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Emma 494970830
10 May 2023 07:00:34
asked 10 May 2023
1 answers
348 views
What is sales promotion?

Explore sales promotion, a marketing strategy designed to boost sales through temporary incentives, discounts, and special offers.

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Maha
10 May 2023 06:30:42
asked 10 May 2023
1 answers
297 views
What is a marketing channel?

Explore what a marketing channel is, the pathways through which goods and services flow from producers to consumers, including distribution networks and intermediaries.

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Imogen 1863268072
09 May 2023 11:00:34
asked 09 May 2023
1 answers
315 views
What is personal selling?

Discover personal selling, a sales strategy where sales representatives engage directly with customers to identify needs, provide solutions, and close sales.

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James 676928462
09 May 2023 09:00:33
asked 09 May 2023
1 answers
304 views
What is search engine optimization (SEO)?

Understand search engine optimization (SEO), the process of improving a website’s visibility and ranking on search engine results pages to attract more organic traffic.

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Fabienne
09 May 2023 07:30:40
asked 09 May 2023

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